![W_logo_color_pos_RGB logo](/images/default-source/brand-portal/logo/w_logo_color_pos_rgb.png?sfvrsn=1a0a3c43_3)
A performance indicator or key performance indicator (KPI) is a type of performance measurement. KPI's evaluate the success of an organization or of a particular activity (such as projects, programs, products and other initiatives) in which it engages.